The 7 Best CRMs for Small Business

Likely the most common hurdle that small businesses run into is a lack of exposure. For small business owners, it can be a struggle to gain and maintain new clients. That’s why one of the keys to running a successful business is investing in customer relations.

One of the primary tactics that business owners use to successfully develop lasting relationships with clients is customer relationship management. Today, we’re going to look at the seven most popular CRMs for small business owners in 2019.

7. Apptivo

One of the current leaders in CRM software, Apptivo’s software provides small businesses with an excellent CRM option. Clients at Apptivo consistently rave about the CRM software. The benefits include

  • Affordability
  • Easy to use
  • Customizable

Apptivo helps small businesses gain new clients by providing lead management, customer service management, and contact management all on the cloud. The primary drawback to using Apptivo CRM software is that there are many features that still have not been implemented into the software.

6. Insightly

Insightly provides small businesses with an effective option for all of their customer relationship management needs. The primary advantage associated with Insightly software is that you can receive excellent data and tracking information on potential clients.

This allows you to develop effective strategies to market to your client base. Additionally, Insightly software allows you to generate leads via online forms. The main gripe that clients have about Insightly is that it can be challenging to receive customer support.

5. Salesforce

Salesforce is one of, if not the most popular CRM providers. With decades of experience in the industry, Salesforce has fine-tuned their product to meet the specific needs of small businesses. Possibly the best feature of Salesforce CRM is customizability.

Using Salesforce, small businesses can customize reports, gain high-quality leads, and much more. With that said, these services come with a bit heftier price, starting at $75.

4. Drip

Although Drip is known primarily for its Email marketing, it also offers excellent CRM software. What propels Drip CRM over most other providers is their ability to integrate CRM software with Email marketing. This simple feature allows small businesses to reach more clients, generate new leads, and get advanced data on customer tendencies.

Additionally, Drip is easily customizable, providing clients with dozens of potential customizations to enhance their CRM. Finally, Drip has significantly improved their software, making it modern and easy to use. The only complaint some customers have with Drip’s CRM software is the fact that it can be difficult to install initially.

3. Zoho

If you’re looking for the best CRM software for the price, Zoho is likely the way to go. For small businesses with under 10 employees, Zoho’s basic CRM package is completely free. For an upgraded version, you will only have to pay $12 upfront.

Similar to Drip software, Zoho CRM is extremely effective for small businesses because it integrates with Office 365, Whatsapp, DocuSign, Mailchimp, Zoho Books, and other services. Additionally, Zoho software allows all of your employees to see the up to date status of clients. The only drawback of Zoho software is that it does not have as many customization options as more expensive software.

2. Salesmate

Salesmate is one of the top-ranking CRM providers for several reasons. First of all, Salesmate is easily customizable, allowing you plenty of flexibility.

Additionally, Salesmate’s easy to use platform allows small businesses to stay organized and keep track of customers. Finally, Salesmate is affordable, starting at $12 initially.

1. HubSpot

Claiming the top spot on the list, HubSpot offers the total package when it comes to CRM software. What makes HubSpot unique is that it can automate many of your daily tasks, saving you and your employees time.

Furthermore, HubSpot provides a modern interface, allowing you to organize tasks into specific folders and calendars. Best of all, the basic version of HubSpot is free, meaning you can receive all of these excellent features without paying a penny.

Hopefully, this article has provided you some meaningful knowledge into the value that CRM software could hold for your business. If you’re searching for an effective way to maintain strong relations with clients, consider investing in one of these seven CRMs.

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